Check out the new luxury condos coming to Asbury Park

By: MaryAnn Spoto - NJ.com

The high-end Monroe condominiums in Asbury Park are now on the market.

ASBURY PARK — New high-end condominiums built by the same developer that transformed a former Salvation Army building into a chic hotel in Asbury Park are now on the market.

Although construction of Monroe by developer iStar isn’t expected to be completed until the fall, sales of units have been under way unofficially since earlier this summer and 13 of the 34 units have been sold so far, company officials say.

The one-, two- and three-bedroom units, designed by Oppenheim Architecture under the direction of design lead Andra Andrei, pay homage to the city’s past by incorporating wooden planks from the resort’s famous boardwalk and stones from old architecture.

The four-story building with private outdoor terraces at 601 Heck St. replaces a lot that stood empty for years a few blocks from the beach as the city struggled through two attempts at a revival of its glory days.

“Monroe represents an unparalleled opportunity, particularly for second-home buyers on the Jersey Shore, where well-priced luxury on the waterfront is hard to come by,” said Neal Sroka, head of the real estate sales Sroka Worldwide team at Douglas Elliman Real Estate.

Sroka said most of the buyers have come from New York, reflecting a demand for Shore homes closer and less expensive than those in the Hamptons.

In units starting at the mid-$400,000 range, residents at Monroe will have access to a concierge; off-street parking; storage for bicycles and surfboards; and season beach passes among other amenities.

Through a partnership with The Asbury, iStar’s signature hotel that opened this summer in a former Salvation Army building, residents will have priority access to the hotel’s swimming pool, rooftop bar, movie screenings and other events. They will also be entitled to hotel room upgrades from friends and family, a house account at the hotel and a discount for private events.

“Architecturally, Monroe is unlike any other residential developments in Asbury Park, and we believe it will set the tone for future real estate developments along the waterfront,” said Jay Sugarman, iStar’s founder and CEO.

The Monroe sales office is located at 302 Cookman Ave. and is currently accepting appointments. More information about the project can be found at www.MonroeAsburyPark.com or by calling the sales office at (732) 733-6201.

Asbury Park Now
+